Policy Documents

The Cost of Educating the Public on Obamacare

Alyene Senger –
July 1, 2013
Alyene Senger wirtes in this issue brief that open enrollment in Obamacare’s insurance exchanges is slated to begin in October, and the Administration is using extraordinary—and questionable—efforts to raise awareness among the public and facilitate enrollment for fear not enough people will sign up for coverage. Secretary of Health and Human Services (HHS) Kathleen Sebelius has recently admitted to contacting outside groups soliciting funding for assistance with public outreach.This effort to lobby outside groups to fund outreach efforts raises ethical questions and sheds light on the true cost of operating the health care law.

Senger concludes that with popularity of the plan still low, the lackluster enrollment in some plan will undermine it.  With consumers still unsure of how Obamacare will effect their family, it remains to be seen how the new health care requirements will play out.